Jenson Button Reunites with Honda as Aston Martin Ambassador

Former Formula 1 world champion Jenson Button has joined Aston Martin Aramco as a team ambassador, marking a significant reunion with Honda power as the team prepares for its new works partnership in 2026. The multi-year deal will see Button leverage his extensive experience with the Japanese manufacturer to support the team's commercial and media activities.

Why it matters:

This move strategically aligns a popular world champion with a team on the rise just as it enters a pivotal new era. Button's deep, two-decade-long history with Honda provides Aston Martin with unique institutional knowledge and a credible ambassador as it integrates a new works power unit supplier, a critical relationship for any team's championship aspirations.

The details:

• Button joins Aston Martin after serving in a similar ambassador and advisory role with Williams since 2021.
• His new multi-year agreement will focus on supporting the team's media, partner, and commercial programs.
• The role reunites him with Honda, with whom he has a long and successful history, dating back to driving for the factory F1 team in 2003 and through a challenging period at McLaren in the mid-2010s.
  • He continued his relationship with Honda after F1, winning the Japanese Super GT championship with them in 2018.
• Ironically, the move also sees him reunited with former McLaren teammates Fernando Alonso (now an Aston Martin driver) and Stoffel Vandoorne (the team's reserve driver).

What's next:

Button's ambassadorial role begins immediately as Aston Martin finalizes preparations for the 2026 season, with the team set to unveil its new livery on February 9. His insight and fan connection will be assets for the team as it navigates the major regulatory shift and aims to build on its recent progress as a front-running contender.

"Joining Aston Martin Aramco during such a transformative time... is really exciting," said Button. "Honda’s new works partnership with the team was a huge draw... The 2026 season is going to be fascinating and being part of such an ambitious team is a real opportunity."