Aston Martin and Glenfiddich Launch Adrian Newey-Inspired Limited Edition Whisky

Aston Martin has teamed up with Glenfiddich to launch two limited-edition whiskies shaped by the design philosophy of Managing Technical Partner Adrian Newey. The 16- and 19-year-old single malts, finished in a mix of bourbon barrels, Port pipes, and sherry casks, hit shelves during the summer break as the team looks to maintain commercial momentum away from the circuit.

Why it matters:

Formula 1 teams treat the summer shutdown as a window to strengthen their brand beyond the racetrack. By attaching Newey’s name to a premium lifestyle product, Aston Martin is tapping into his global reputation for engineering excellence while diversifying revenue streams that ultimately support the on-track effort.

The details:

• The limited-edition release features a 16-year-old (£73.25) and a 19-year-old (£139) expression, both bottled in Aston Martin-themed colours.
• Glenfiddich matured the whiskies in first-fill bourbon barrels, Oloroso and Fino sherry casks, Port pipes, and wine casks to build complexity.
• Malt Master Brian Kinsman compared Newey’s hidden design details to whisky-making, stating that both rely on countless precise decisions to shape the final result.
• The 16-year offers notes of stewed fruits, marzipan, and creamy toffee, while the 19-year delivers crystallised ginger, candied citrus peel, and baked apple with cinnamon.

What's next:

The launch is the latest example of F1 teams using the mid-season lull to push lifestyle collaborations and merchandise drops. For Aston Martin, these ventures are an increasingly important part of the business model as it chases the kind of on-track success that would make its off-track luxury partnerships even more valuable.