Audi Unveils New F1 Team and Livery Ahead of 2026 Debut

Audi has officially launched its new Formula 1 team in Munich, marking its grand entry into the sport for the 2026 season. The German automotive giant, a long-standing titan in motorsport, will take over the Sauber entry from Stake, signaling its return to Grand Prix racing after a hiatus stretching back before World War II and the official formation of the F1 championship. This move positions Audi at the forefront of a new era in F1, coinciding with significant power unit and chassis regulation changes slated for the upcoming winter.

Why it matters:

Audi's entry into Formula 1 is a monumental event, bringing another major automotive manufacturer with deep motorsport heritage to the grid. This not only enhances the sport's global appeal but also intensifies competition among constructors, particularly with the new technical regulations in 2026. Their commitment signifies confidence in F1's future direction and could attract even more investment and innovation.

The details:

• The official launch event took place in Munich, unveiling the team's new livery, which offers a first glimpse into their aesthetic direction for the 2026 season.
• The Hinwil-based squad will be led by CEO Mattia Binotto, bringing his extensive F1 experience from Ferrari, and Team Principal Jonathan Wheatley, known for his instrumental role in Red Bull Racing's successes.
• Nico Hulkenberg and Gabriel Bortoleto are confirmed to continue racing for the team, aiming to leverage Audi's new power unit to climb the F1 standings.
• Audi's last involvement in Grand Prix racing predates the modern F1 championship, making this a historic return to the pinnacle of motorsport.

The big picture:

The 2026 season will introduce a radical overhaul of F1's technical regulations, focusing on sustainable fuels and simpler, more powerful hybrid systems. This regulatory shift is a primary draw for new manufacturers like Audi, as it levels the playing field to some extent and allows for greater innovation in power unit design. Audi's decision to join at this juncture underscores its ambition to compete at the highest level from the outset of a new era.

What's next:

While 2026 is still some time away, the early launch and driver confirmations indicate Audi's serious commitment to a successful integration into F1. The team will now focus on developing their power unit and chassis in line with the new regulations, with Binotto and Wheatley tasked with building a competitive structure. All eyes will be on their progress as they prepare to make their mark on the F1 grid.